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Quick Guide for Affiliates

Are you an affiliate? If you are a new user who wants to get started as an affiliate for Kids Shoe Shack, this is a quick guide for you to get the overview of your affiliate dashboard and make the most of your resources in order to launch the best promotion campaign.

First things first, in order to join an affiliate network, the very first step is to sign up as an affiliate on affiliate registration form of your desired programs. It may take some time until you are approved (or approved immediately depending on the how you joined as an affiliate).

1. Sign in your account

When being approved, you will receive a notification email including affiliate log in link. Sign in your account using the email and password which are used to sign up, you will access your affiliate account.

2. Get started with affiliate account

Your affiliate account would look like this:

On the first time getting to know the system, you should explore from the bottom tab to the top (recommended):

2.1. Click on Guide tab to read your merchant's instruction;

2.2. On Settings, you can complete your personal details so merchant can know you better, then click Save changes to save your updates:

Especially, in order to get paid, you need to provide your payment details so merchant can process payment. Click on Payment tab to add payment information:

2.3. On Marketing tools, you can approach the collection of media assets that merchant provides in order to help affiliates promote the shop better.

The promotion media are in form of images with link (optional) so you can download, get embed code (to add on your website) and push them on your promotion channels.

2.4. You can keep track of your earning and payment status on Commission and Payment tab. But in case you are a starter and there is none earning yet, you should skip this part.

2.5 On Dashboard, you can approach your Affiliate link (which is auto-generated by our system when you are approved), Affiliate coupon (in case merchant assigns you with a coupon). Moreover, you can observe your overall performance on Dashboard including Commission amount, Clicks, Orders and Sales.

3. Get resources for promotion

There are numerous promotion resources that are provided for you to boost:

  • Affiliate link

Affiliate link is show on Dashboard, which is the first thing you see when you log in to your affiliate account.

Whenever a customer clicks on the affiliate link and makes a purchase (or tracked by cookie), affiliate will get commission upon program rules set by merchant.

Beside the auto-generated affiliate link, affiliate can also generate a specific link for a specific product.

You can also get a shortened link (Bitly link) to make the link more minimalized. Plus, social sharing buttons are visible and super handy for you to share on your social accounts.

  • Coupon code

Each affiliate can be assigned with one or multiple coupons. Copy the coupon and insert it on your promotional content, whenever customer buys and applies the coupon, affiliate will get commission.

  • Media assets

As mentioned before, affiliate can approach banners, logos or other images that are shared by merchant, you can then publish them on your channels in order to create more appealing affiliate content.

4. Start your role

After understanding how the system works, you can now start working as an ambassador. Below are the most popular and reportedly effective ways to boost your affiliate campaign:

Design landing page

Landing page is the bridge from visitors visiting the site to making the actual conversion, so building an appealing landing page is crucial to increase conversion rate. Answering questions: Why visitors need the product? What’re the key benefits when using the product? How does that product stand out from the rest? Why should visitors take action now? ...You are half-way there to convince your visitors to click, buy or act in some way.

The rest elements lie on the customers themselves and the user experience of your site overall. UX factors such as site speed, visual design, content order and personalization,... can play an important role in your customer purchase-making process.

Social media boost

‌In order to work on social media as an influencer, firstly, you need to update your social profiles by creating an engaging bio and switch to a business account.

Posts on social media can be in form of text, photo or video, depending on each social platform that you need to create and post relevant content. Especially, You need to formulate a content strategy and use a mix of content types, preferably the ones that your audience will most like.

For example, some influencers keep their feed to focus on just their chosen fields and do not mix work posts with posts about their personal life.

Moreover, putting the promotion product elegantly on your post would both increase the effectiveness and avoid annoying your audiences with blatant advertisements.

Create promotion video

Video marketing is becoming a popular method for influencers and affiliates to do their work. The percentage of time people spending on watching videos is increasing through years. Also, video is the type of content that has the most engagement among all the content types. Influencer video marketing has various forms and each influencer chooses their own way to put the product into video content, the most trendy video content types these days are: How-to videos, Music videos, Vlogs, Unboxing videos, Funny videos,...

Blog promotion

‌Affiliates choose their own ways to promote affiliate campaigns, and using blog posts is a promising one. This method is for a website that has a large number of visitors or well-known site with valuable contents.

Using blog post, you can mention the product as well as insert a link to the destination website so visitors can get more details (remember to insert a link with your own tracking code so you can observe your performance).

Running Ads

‌Running Google Ads and Facebook Ads would be the fastest and most direct way to approach potential customers. But as running Ads, you spend money in exchange for conversion by customers, this method is likely more suitable for professional affiliates who are already having a proper amount of capital to maintain their Ads cost before actually getting commission back.

5. Keep track and get Paid

After making sales, you will able to keep track of your performance right on your affiliate account through graphics charts showing the total number of clicks, orders and sales you’ve made on Dashboard.

On Commission tab, you can see your earnings and commission details as well as their status (approved/denied/pending)

When a commission is paid, you can view payment details and the list of paid commissions on Payment tab

In case you have any questions while using promoting, you can reach merchant for support by sending an email to the merchant’s support email which is shown on the top right of your account.